Hi, we are Luid!

Luid provides business, service, UX and industrial design to start-ups, SMEs or product departments within big groups.

We integrate your team as design coaches or in-house designers, foster a design culture internally, study and understand your specifics to strengthen or diversify your offer, rework your deliverable and help present them to clients or investors to get new deals or funding!

Design Consultants

Our service design core are research, business design and design management. We work best with startups, research centers and companies to bring their innovation from early prototype to market.

Service design

We ideate from research a high-level user experience design (UX) and customer experience design (CX) strategy. We then work with your team to transform those into actionable deliverable.


We research the needs of all stakeholders and translate those into scopes and guidelines to streamline complex projects. We integrate your team to (re)design your app or software flow.


We bring design methods, references and inspiration to your team or students. We can either start and check weekly on a long project progress, or pack a sprint creative challenge in a few days!

Meet The Team

Passionate people for great projects.

Sylvain Vanderhaegen

Sylvain is a French design generalist, who likes charts, gamification and trimming complex projects into lean and simple services.

Youle Chong

Youle is a Malaysian research and interaction Designer who loves learning, investigation and research and is enthusiastic about every new topic she dives in!

Maria. AJ. Lindström

Maria is a Swedish business development expert, expert connector and serial entrepreneur, involved in many ventures from manufacturing shoes to AI firmware!

A world-class international high-level partner!

If your project needs to be presented on the international stage, Luid will definitely be your best design partner!
Sunny Koay-Fonebud, CEO

Always open to discuss ideas and changes

Sylvain listened well and asked us probing questions to fully understand our requirements. This really helped in coming up with design options that worked for us. (...) I would recommend Luid if you want a professional design job done.
Daena Chan-Hyirox, CEO

Save more time, gain more customers

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Vanessa Gibbs-PR Manager

Get Started Now

What about you? If you feel that's something you need but not sure how to start, here's the place to start talking about it: